Community Strategy
Community Strategy
Before any platform, a community needs a reason to exist and a clear idea of what members will gain from it.
What we define with you
What we define with you
for members and for the organisation behind it.
Community discovery
Your members, your goals and the value already present in your network.
Member personas
Who your members are, what they need and what they can offer each other.
Value proposition
Why a member would join, take part and renew.
Community architecture
The structure of groups, roles, spaces and interactions.
Membership strategy
Tiers, benefits and the member journey from discovery to belonging.
Governance
Who decides, who moderates and how the community stays trustworthy.
Engagement model
What keeps members active between events.
Monetisation
How the community will sustain itself and create economic value.
How we start
The Community Intelligence Assessment
Most engagements begin with a fixed-scope assessment over about four weeks. We review your member data, speak with a sample of members, map what they value, score your community’s maturity and design a practical 90-day plan you can take to your board.
You keep the findings whatever you decide next.
What you receive
What you receive
A member-value map and member personas.
A community maturity score across the Community OS layers.
Options for engagement and revenue, including non-dues income.
A list of practical AI opportunities.
A platform recommendation, including tools you may already own.
A 90-day pilot design with clear success measures.
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